Brand

Renpure is a hair care product company that aims to provide the best natural products, utilizing natural ingredients like mint, argan oil, almond, lavender, coconut, and pomegranate. 

Context

Renpure asked long term partner Modern.Foundation to create and manage 3 simultaneous campaigns to educate individuals on a few of their products. The ultimate goal was getting interested potential customers to click ‘Find my nearest location’ at Target, CVS, and Walmart stores. Modern.Foundation created an Advertising Plan and landing pages to educate individuals with the option of finding their nearest location to purchase. Facebook and Instagram were chosen as the social platforms to advertise on using boosted and sponsored content. Each of the 3 campaigns had a budget of 2,000.


Results

Each campaign saw comparable, excellent results with 45-56 percent conversion rates, millions of impressions, and over 50,000 engagements. The consolidated results are included.
•16.2 million impressions
•53.6 thousand engagements
•48.2 percent average Conversion rate