Modern Foundation is made of dedicated learners who love to test new technologies, tools, and tactics while building upon the success of others.

Our firm is a Google, Bing, and Facebook Certified Partner with additional certifications in 10+ tools. We are ranked in the top 5% of Google AdWords advertisers in the Twin Cities.

Accolades

2016/2017 BPTW

The Minneapolis/St. Paul Business Journal has been honoring Minnesota-based companies for creating great work environments for nearly two decades.

MHSCN Award of Excellence

The MHSCN Award of Excellence recognizes excellence in healthcare marketing, communications, web-based strategies and public relations.

Summit MEA + EMA

The Summit International Awards (SIA) organization administers three distinguished advertising and marketing award competitions for marketing talent that goes beyond the ordinary.

Our Mission

At Modern Foundation, we believe in using data and analytics to create strategies that achieve maximum online potency. Every brand and agency has a different value proposition, competitive set, budget, and context to navigate, but we can use our tools and experience to create the most potent strategies possible.

We make clients and partners confident they’re making the right decisions, prove success by tracking results and provide insights and detailed recommendations throughout the process.

Our Focus

Our 3D process ensures that steps aren’t skipped and we’re utilizing all of the data available to us to create the most impactful analyses, strategies, and campaigns. This allows us to find success for many industries and businesses. Our primary focuses are working with brands and agencies in the following areas – B2B, CPG, ecommerce, agencies, vendor rep firms, and franchise systems.

Whether we’re conducting the analyses, building the playbooks, training, and executing campaigns or simply managing a portion of the process, we have the tools and expertise to get the job done.

Leadership

Modern Foundation’s leadership team and board of directors is comprised of successful, serial entrepreneurs with businesses in the marketing, tech, industrial, and analytics industries. Our team was built and grows by finding like-minded individuals that match our core values – fit, lead by example, question instead of assume, results-oriented, chess player, and shelf by yourself.

Lisa McEllistrem

Lisa McEllistrem

CEO
Sonia Brisson-Smith

Sonia Brisson-Smith

VP, Managing Director
Adriana LeFeber Gibbon

Adriana LeFeber Gibbon

Sr. Financial Administrator
Matt Dittbenner

Matt Dittbenner

Associate Director of Digital Strategy
Joseph Papan

Joseph Papan

Associate Director of Analytics
Marcus Frys

Marcus Frys

Account Supervisor
Justin McGee

Justin McGee

Associate Director of Content Strategy
Ashton Noland

Ashton Noland

Senior Digital Media Buyer
Henry Jessen

Henry Jessen

Media Buyer
Natalie Phippen

Natalie Phippen

Senior Account Executive
Greta Hauschildt

Greta Hauschildt

Associate Digital Media Buyer
Rebecca Murison

Rebecca Murison

Associate Director of Digital Media