Instagram and TikTok Make It Easier Than Ever to Work with Content Creators

For years, brands have relied on influencer marketing to increase their brand awareness and introduce their products to specific niche audiences that ...

Building Your Presence on YouTube: What Brands Need to Know

If you’re new to a platform, getting started can feel overwhelming. That’s especially true for video-first platforms like YouTube. But with almost 2.6...

What is Digital Marketing

What is Digital Marketing? With how rapidly available the internet is, it’s hard to imagine that the number of people who go online every day is still...

digital marketing

Rethinking your Digital Strategy for 2019?

It’s amazing that we still get questions about digital advertising vs. traditional advertising. It seems that this year, more than previous years, cus...

Content Marketing

Content Marketing: What You Need to Know

Content marketing is simply creating quality branded content across all media channels and platforms to deliver engagement with your brand, value to y...

Facebook

The New Facebook Algorithm and What It Means for You

As I am sure you all have heard, Mark Zuckerberg made a post on Facebook on Thursday, January 11th about the new Facebook algorithm for it’s timeline ...

customer reviews

Your Customer Reviews Matter

Lately, I have been concerned with the tone and attitude toward customer reviews online. Working with a vast array of clients, who have different rela...

5 Social Media Marketing Tips for B2B Companies

Social media has evolved into an ever growing platform for B2B businesses to promote their products and reach out to potential consumers. More and mor...

online advertising

Online vs. Print Advertising, Why Print is Losing

There has been a lot of talk over the past few years about the death of print media. We can see evidence of this with the rise of digital media and th...