Modern Insights

COLLECTION OF MARKETING AND THOUGHT LEADERSHIP INSIGHTS

Here’s what we’ve been thinking about lately.

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Modern Foundation Has a New Look

Modern Foundation Jul 10, 2023

Modern Foundation has a new look! Over the past few months, we’ve been working on refreshing our branding and building a new website to reflect

Bard vs. ChatGPT: A Head-to-Head Comparison of Two Leading LLMs

Justin McGee Jun 29, 2023

Google Bard and OpenAI ChatGPT are two of the most advanced large language models (LLMs) available today. Both models are capable of generating text, translating

Transitioning from Universal Analytics to GA4: What You Need to Prepare For

Justin McGee Jun 20, 2023

Google Analytics has been a valuable tool for marketers to understand website and app performance. However, Google has introduced a newer version called Google Analytics

Strategic Targeting: 4 Types of Segmentation Every Email Marketer Needs

Justin McGee Jun 16, 2023

Email marketing continues to be a powerful tool for businesses, allowing you to connect with your customers directly and deliver targeted messages. While privacy regulations

How Different are Facebook Ads During and After the Holidays?

Ashton Noland Jun 09, 2023

Facebook advertising has become an essential tool for businesses looking to connect with their target audiences. With more than 2.8 billion monthly active users, Facebook