media relevance

Media Relevancy: How to Compare Traditional and Digital Advertising

We are often asked by our clients to look at their overall media spend and help determine where their dollars are being spent most efficiently. This c...

digital marketing

Rethinking your Digital Strategy for 2019?

It’s amazing that we still get questions about digital advertising vs. traditional advertising. It seems that this year, more than previous years, cus...

Google AdWords

AdWords Makes It All About the ROI!

AdWords users can now rate the calls they get from their campaigns or call back those they miss! Over the past year, Google has been working to improv...

From the Lab: Facebook Collection Advertisments

Social and search are two things that arguably change more than the weather. Unless you live in it every day, and even if you do, there are updates yo...

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