lifestyle content

The Importance of Lifestyle Content

Developing a content strategy that exceeds the expectations of your audience is vital for your business if it wants to stand out among the best in you...

key performance indicators

Updated Performance Metrics Reveal Google Advertising Trends Across Industries

Google advertising performance across such industries as technology and dating sites changed in some surprising ways over the last two years. WordStre...

Call Tracking

Why Call Tracking Is So Crucial for The Service Industry

Companies within the service industry are always trying to take the next steps to effectively attribute an ROI model to their marketing efforts. With ...

Google

Google Turns 20: Power & Influence

Happy birthday to Google! Google has moved out of its rebellious teenage years and turned 20 this year but has been dancing on the line of becoming to...

social media policy

Social Media Policy

In 2017, it would seem like a social media policy is old news considering a vast majority of working populations use social media in their personal li...

Social Media Trends

Social Media Trends

Here is the original thread off of the popular social news aggregation, web content rating, and discussion website, Reddit. You can see the popularity...

Social Media Marketing

The Basics of Social Media Marketing: Google Adwords

Every week we put our President, Gary Stockert, on the spot to answer 3 questions in 3 minutes. Gary doesn’t know what questions will be asked or even...

Social Media Marketing

The Basics of Social Media Marketing: Mobile Optimization

Every week we put our President, Gary Stockert, on the spot to answer 3 questions in 3 minutes. Gary doesn’t know what questions will be asked or even...

Social Media Marketing

The Basics of Social Media Marketing: Building an Effective Website

Every week we put our President, Gary Stockert, on the spot to answer 3 questions in 3 minutes. Gary doesn’t know what questions will be asked or even...

YouTube

Brands on YouTube: How to Use Video to Market Effectively

Video is the new frontier when it comes to marketing, but is your brand prepared to use it well? YouTube is the 2nd largest search engine in the world...